Sprinkle
Birthday month reminders, saved preferences, and first access to occasional SweetNay updates.
A member space for birthdays, drops, and easier reordering.
SweetNay Club should feel like a relationship with the brand, not a public coupon board. Register once so future perks, reminders, and campaigns can be sent to the right people at the right time.
Cupcake
Early notice for seasonal boxes, small drops, workshops, and selected member campaigns.
Celebration VIP
Priority event follow-up, tasting invites, and table-planning perks for repeat celebration clients.
How member perks should work
Offers can be created in admin and delivered through email, birthday reminders, referral campaigns, or private event follow-up instead of being exposed as always-available codes.
Birthday perks
Members can save birthday months and important dates so SweetNay can send timely reminders or private offers.
Seasonal drops
Limited boxes and special menus can be announced to members before they are promoted publicly.
Event follow-up
Past event customers can receive easier reordering, saved preferences, and suggestions for future celebrations.
Campaign offers
Coupons should be targeted through email, referrals, birthdays, or special campaigns instead of being listed as public codes.